Business & Management

AiB TAMU Sport Business in Europe

Summer Program

Term: Summer II

In Cooperation with: Texas A&M University (TAMU) & Institute for Education and Social Innovation (ibugi)

The AiB Sports Business in Europe summer program was created for bachelor and master students of Sport Management. It exposes the students to the business of sports, as practiced in Europe.  Discussed topics include marketing, sponsorship, legal issues, finance, media, globalization, international negotiations, “sport-for-all,” and more. Over the course of the program students will gain an understanding for the manner in which sport organizations, athletic federations and corporations manage their operations to create successful business entities and contrast these findings with their previous knowledge of US sports operations.

AiB Contact: Florian Königs (Senior Academic Manager) – fk@aib-bonn.org


AiB TAMU Munich Sport Business

Summer Program

Term: Summer I

In Cooperation with: Texas A&M University (TAMU) & Institute for Education and Social Innovation (ibugi)

The two-week, intensive summer program AiB TAMU Munich Sport Business provides graduate students of sport management with a unique opportunity to learn how world-famous sports organizations work through immersive study tours, field trips and expert presentations. The primary purpose of this program is to introduce students to the management, marketing and governance of international sport organizations and events, as well as to examine the difference between sport business operations and events in the U.S. and Europe. The students will be able to learn about international sporting events, venues and organizations, and will be able to bring their new knowledge and unique ideas back home to American sport organizations.

AiB Contact: Florian Königs (Senior Academic Manager) – fk@aib-bonn.org


AiB LMU Master of Business Administration (MBA): The Business Environment in the European Union

Summer Program

Term: Summer

In Cooperation with: Loyola Marymount University (LMU) & Institute for Education and Social Innovation (ibugi)

The MBA/EMBA summer program puts great emphasis on the practical orientation and interaction between the participants and European business professionals. Through intensive interaction, business meetings and company visits with political and economic leaders, students gain insight into global business practices while exploring cultural perspectives and ideas. It is a vital experience for students to meet professionals and business representatives that share a common theme while offering international diversity.

This program makes use of the proximity of some European countries (Germany, Belgium, Netherlands) by traveling to various places in order to obtain international contacts. Students not only gain knowledge by meeting European business professionals in their countries, but they will grow from personal experiences, which are just as important.

AiB Contact: Charlotte Korff (Senior Academic Manager) – ck@aib-bonn.org